Southern Quarter
The first purpose-built fitness facility of its kind
Southern Quarter is the first purpose-built fitness facility of its kind offering a wide range of services under one very modern roof, providing professional coach led classes for the first-time gym-goer to the most experienced of athletes.
Southern Quarter believe in offering a motivating and dynamic experience, seeing themselves as the new generation of training environments.
Southern Quarter Overview
Southern Quarter approached us to design and build for them a bespoke website using WordPress in order to showcase their new state-of-the-art fitness facility at The Bluestone Centre in Amesbury. Southern Quarter wanted us to create them a dark and robust website with a subtle nod to a moody steampunk aesthetic to compliment their vision for their new venture.
As a newly built training facility, flexibility and the ability to content manage was key for Southern Quarter’s website. With our clients business plans ever-growing we ensured we considered how their website would expand, allowing freedom for their site to grow with them.
What we delivered
Our Approach
As a first of its kind training facility, we wanted to ensure Southern Quarter had a website they were proud of and one that was coherent with their existing logo. Following our scope meeting where we discussed the clients needs we integrated a Wodify plug-in to allow customers an easy to use booking system which fitted our clients budget.
With a clear vision for what they were after we worked hard to create a website that brought to life our clients vision, using strong colours, textured overlays and a typefaces that reflect the robust nature of Crossfit providing Southern Quarter a strong website that will work hard for them.
As Southern Quarter wanted to ensure they maximised their digital footprint we worked collaboratively to create their email marketing to drive sales for our client.
Showcasing the facility
It was important for Southern Quarter to reflect their tone of voice providing a transparent and inspirational SEO rich website.
The café and shop at Southern Quarter is a key part of the lifestyle hub and social atmosphere being forged at the world class training facility and so clear call to actions and information regarding this were important to get across on the site.