Initial scoping
The Burnside Partnership are a private-client lawyer firm based in the Cotswolds, Thames Valley and London. Specialising only in private client work, their bespoke service focuses on high-net-worth clients. Our job was to produce a new website that reflected their commitment to premium law services, but also emulated their balanced, empathetic and tailored approach to private client law.
Our first step was to collaborate with the company owners for a initial scoping workshop. Gathering as much data from them about their goals, target audience, competitors, inspiration and ultimate needs for the upcoming digital transformation.
Industry
Law
Sleek, user-friendly website
Our design team took to the drawing board. Producing a unique website design incorporating the cool undertones of the lavender and blue colour palette reflective of the branding.
The results? A sleek, user-friendly website curated to make online user experience a breeze. By providing links to the various private client services across the site through the main navigation and the buttons on the homepage, users are left in no doubt what The Burnside Partnership are capable of.
A new team section with dedicated team profiles, allows clients to get to know the faces behind the business, along with their expertise in the law industry. With a whole host of accolades, The Burnside Partnership is a law firm like no other, and we wanted users to feel as though they were instantly in safe hands.
Facing the challenges with a collaborative effort
One of the main challenges of this project was to tidy up the content on their existing website and streamline the sitemap. Not only does The Burnside Partnership specialise in private client wrok, they also take part in special interest activities like Helping Families with SEND Children and Arts & Entertainment.
We collaborated with the team to help segregate the services and interests in to bite-size, digestible landing pages so users could see what the team offers, as well as being in the know about The Burnside Partnerships specialist interests.
Successful project outcomes
Since the website launched we have seen a 518.27% increase in organic users. The Burnside Partnership has seen a significant improvement in engagement and direct website traffic with a 600% improvement in conversions.
At Blue Bee it’s important to us to achieve measurable and effective results for our clients. These figures are a testament to our approach to the website design and build. Proving that with our expertise, we can help you build your business and accomplish successful outcomes.
Reach out to our team today to discuss you’re new website project. We offer a range of website services tailored to suit your business.
