Domain names
- Not too long! Keep it relevant to the business
- Use a hyphen where needed to split a word
- Keep to .co.uk or .com domains
Hosting
- Dedicated servers more expensive but always worth it
- Shared hosting will slow the website and has more chance of security risks
Design
- Think “brand” throughout
- Calls to action at every point
- Think to yourself “what do I want my client to do when they find me”
- Keep it simple and friendly
Images
- Use photos that suit your business
- Use photos that suit what you are talking about
- Use a profesional over “stock” photos. This can be more expensive but well worth it
Content
- Take the 10 second test below!
- Keep the text light and easy to read
- Always use keywords that your clients might search to find you
- Make your contact details all over your website
10 Second test – Would you pass?
- Typically, a website has around 10 second to engage a visitor. Your website needs to immediately answer these questions by the visitor
- Is this what the client is looking for
- Do they look reputable
- Is it worth looking at more information
Find out more by calling our Salisbury web design team on 01722 775500
